2007 CCRA Member Survey

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CCRA would like to hear about your hotel booking habits, so that we can continue to provide you with the booking tools and programs to suit your needs.  We also want to ensure your key membership data is up to date so that you can access all of the benefits of your CCRA Hotel Program.

* Indicates a required field

* Agency Name:

 

*Contact Name:

* ARC/IATA/CLIA Number:

 

*Email:


1.  Which GDS system(s) do you use and what is your Pseudo City Code (PCC)?
GDS System:  *
Sabre

Amadeus

Worldspan Galileo

2.  If you do not use a GDS, what other hotel booking tool(s) do you use?
CCRAtravel.com Internet: i.e. hotels.com, expedia.com, etc
Direct contact with hotels via phone Direct contact with hotels via hotel websites
Other

3.  When booking hotels for travelers, approximately how often do you book in your GDS?
100 % More than 50% Less than 50% Never

4.  What percentages of your travelers make up each of these age groups?
 Ages 18-35  %  Ages 36-45 %  Ages 46-55 %  Over 55 %

5.  What are the estimated percentages of the types of hotels you book?
 Economy  %  Mid Scale  %  Full Service  %  Luxury  %

6.  What percentages of your business fit in each of these travel categories?
 Corporate  %  Leisure  % Groups  % F.I.T.s   %
Other

7.  What Travel Agent loyalty programs are you enrolled in, if any?

1.

2.

3.

4.

   None


8.  In what regions are the majority of your recent hotel bookings?
 % Africa

 % Asia  

 % Europe

 % Canada

 % Caribbean

 % Central America

 % Mexico

 % Middle East

 % South America

 % South Pacific

 % United States


9.  On average how much time do you spend researching a hotel booking?
Less than 30 min About 1 hour       1-2 hours 2-3 hours

10 Have you used the CCRAtravel.com Booking Portal?
No   Yes, but I have not made a booking  Yes, and I have made a booking

11.  If you have used the CCRAtravel.com Booking Portal, what are the percentages for
       the types of rates you booked?

(C)
CCRA Preferred Rates :   %
(N)  
CCRA Net Rates:   %
(P)
Promotional GDS Rates:   %
(I) 
Internet Discount Rates:   %

Not Applicable – I have not booked on CCRAtravel.com


12.  Which of the following consortia hotel rate programs do you use?

CCRA Radius Thor ABC None of the Above

13.  If the rates are the same across multiple programs, which do you choose?


14.  On a scale of 1 to 5 (5 being strongest and 1 being weakest), rate how the following
       factors drive your choice of hotel rate, when there are multiple rate programs available.

I use the rate program chosen by my agency owner, host agency or consortium

Familiarity with one rate code 

Hotel Inventory

Access to special offers and discounts 

Guaranteed services such as last room availability 

Access through CCRAtravel.com Booking Portal 

Use of a printed directory 

None of the above


15.  How often does the lowest rate available determine your hotel bookings?

Always

The majority of the time

About 50% of the time because I consider other factors

Less than 50% of the time, due to other deciding factors


Comments on how we can enhance the CCRA Hotel Program for your needs: 


 

  

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